At Vinci Studio, social media management comes in three monthly packages: TRY 12,000, TRY 20,000 and TRY 28,000, each + 20% VAT. What separates them is the number of platforms, monthly content volume, shooting, community management and how often you get reports. Ad spend is not included in any of them.
There's no single price the whole market agrees on, so we won't guess what other agencies charge. We only list our own published packages. The goal is to show you how to read any quote that lands in your inbox.
What determines the price of social media management?
Five things set the monthly fee: how many posts and reels are produced, how much shooting is involved, how many platforms are covered, whether someone handles comments and messages, and how often you get reports. "12 posts a month" can describe very different work in two different quotes, so it helps to ask about each item.
Number of posts and reels
Monthly volume is the most visible item. Our Starter package includes 3 posts a week (12 a month) and 1 reel a week. Growth lists 20 posts a month, and Full lists 30+ posts a month. Look at the type of content as well as the count: a single image, a carousel and a video don't take the same effort.
Shooting and production
A clip filmed on a phone and a planned shoot don't cost the same. Starter includes 1 shoot a month, and Full lists professional production support. Ask who does the shooting, how many hours it takes at your location and how often it happens.
Number of platforms
Starter covers one platform and Growth covers two. Each platform has its own formats and tone, so a second platform means extra work, not a copy of the same content. Pick the place where your customers are actually active rather than being thin everywhere.
Community management
Who replies to comments and messages, and how fast, affects the price. Community management (replying to comments and messages) is listed explicitly in Growth. If a quote doesn't mention it, ask whether the replies fall back on you, because an unanswered message is often a lost customer.
Reporting
Starter includes a monthly performance report and Full includes weekly reporting. Growth lists a monthly strategy call and competitor analysis. A good report doesn't just show numbers. It also answers the question "what will we do next month?"
How much are Vinci Studio's social media management packages?
There are three packages: Starter at TRY 12,000, Growth at TRY 20,000 and Full at TRY 28,000. All are monthly and exclude 20% VAT. The scope items below come straight from each package's published list.
| Package | Monthly price | What's included |
|---|---|---|
| Starter | TRY 12,000 + 20% VAT | One platform, 3 posts a week (12 a month), 1 reel a week, 1 shoot a month, special-occasion posts, custom visual design, hashtag and content strategy, monthly performance report |
| Growth | TRY 20,000 + 20% VAT | Two platforms, 20 posts a month, reels and short-video production, community management (replying to comments and messages), competitor analysis, monthly strategy call |
| Full | TRY 28,000 + 20% VAT | 30+ posts a month, influencer collaboration coordination, professional production support, crisis management consulting, weekly reporting, dedicated account manager |
The items in the table are each package's own list. If you want to be sure which package includes a specific item, ask to see it in writing in the quote. We describe the full service on our social media management page.
Is ad spend included in the package?
No. These packages cover account management and content production, and ad spend sits outside the package. Ad management is a separate service. Its management fee is TRY 10,000 a month (Starter) or TRY 17,500 a month (Growth), plus 20% VAT. The ad budget itself comes on top of both.
Content and ads feed each other, but they are two separate line items. If a quote says "this much per month", find out up front whether ad spend is inside or outside that number. That one question prevents the biggest surprise at the end of the month.
